Case Distillery
Issue #023 Jul 20, 2026 · Indie Operator Case

Solo founder flips 13 impressions/day into 1.54M in 90 days

**1.54M impressions. 12,900 clicks. 1,200 AI-assistant referrals every month.** All from one non-technical operator who fired his imaginary SEO agency and hired Claude instead. He runs a marketplace for AI agent skills — a category that barely existed 12 months ago — and built the entire distribution engine solo in 90 days, using two ideas most founders skip: schema markup and programmatic pages.

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